Friday, August 1, 2008

Simplicity in Packaging

Awesome reductionist packaging from Japan (where else?) - Tofu in balloons!

Tofu packed into balloons, by Kamakura-komachi?! Surprisingly a great example for reduced packaging: Its elastic material is extensively stretched, and when pierced with a toothpick, the balloon bursts and only a tiny bit remains. How amazing! REDUCE with more flexibility! The same packaging concept is also applied to a pudding – to be seen here.

Read the rest of the post on pingmag to see some more examples of good packaging. Some brilliant innovative thinking here.

Via Boing Boing.


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