Tofu packed into balloons, by Kamakura-komachi?! Surprisingly a great example for reduced packaging: Its elastic material is extensively stretched, and when pierced with a toothpick, the balloon bursts and only a tiny bit remains. How amazing! REDUCE with more flexibility! The same packaging concept is also applied to a pudding – to be seen here.
Read the rest of the post on pingmag to see some more examples of good packaging. Some brilliant innovative thinking here.
Via Boing Boing.